Email campaigns are taking off because of thier speed, super targetability, flexibility, and low cost. VIA has a long history of creating and executing successful email marketing campaigns.

The best target for email marketing is an existing customer base. It makes sense to make every effort to secure your customers and your site visitors email addresses when they visit your website. We have been very successful at encouraging the reluctant website visitor to give their email address.

Another method of acquiring an internet customer base is to purchase an existing email list. VIA’s lists are always “double opt-in” which means the people on the list want to receive email on certain subjects. We also insist that our lists are “organic”: generated from original sources like surveys and polls, not brokered lists that have been used over and over again.

We also like to do not just one but a series of mailings to the same list. This gives us the opportunity to test messages to find exactly the right one.

We Are Experts At Creating The Right Message

There is both a skill and an art to creating the message so it generates the highest response.

VIA’s long experience in direct marketing has been proven to be excellent combination that has paved the way for our success in the creation of email marketing solutions for our clients.

Contact us to find out more.