Email Marketing campaigns are taking off. As we enter a new era of interactive provider-consumer relationships, your website becomes the ultimate tool for generating customer participation. Email Marketing allows you to engage your customer on their terms.
- Speed of Message
- Super-Targeted Audience
- Low Cost
- Analytic Data Tracking
It makes sense to make every effort to secure your customers and your site visitors email addresses when they visit your website. We have been very successful at encouraging the reluctant website visitor to give their email address. The best target for email marketing is an existing customer base.
Another method of acquiring an internet customer base is to purchase an existing email list. VIA’s lists are always “double opt-in” which means the people on the list want to receive email on certain subjects. We also insist that our lists are “organic”: generated from original sources like surveys and polls, not brokered lists that have been used over and over again.
We also like to do not just one but a series of mailings to the same list.
We Are Experts At Creating The Right Message
There is both a skill and an art to creating the message so it generates the highest response. Contact Us to find out more about VIA’s email marketing solutions.