Elements from: ‘Marketing Strategy’

The Email Marketing Face-Off

20 February 2012 by Kim Clark

Email Marketing is a great way to reach a defined audience. With so many tools competing for your attention, how do you decide which product to use? Here’s a handy analysis of the most popular options. Mail Chimp is the most robust, closely followed by Campaign Monitor. Both of these products have a diverse set [...]

“Your Website is Ugly”- National Marketing for the Arts Conference

14 November 2011 by Kim Clark

It is a great pleasure to get to speak before such a curious and engaged audience. I spoke on content management and strategy. Organizations are often at a loss as to what to do and how to implement. Hopefully we helped clarify some processes and to stimulate some conversations!

Marketing for Mobile: Tactics & Barriers to Entry

23 August 2011 by Jason Clark

Mobile Marketing Tactics & Barriers to Entry This is the second in a series of posts from a presentation I am currently giving to advertising & marketing organizations. Contact us if you’d like us to speak to your organization or group. In my last post on Mobile Marketing, I discussed why you need to and [...]

Marketing for Mobile: Introduction

04 August 2011 by Jason Clark

Why you need to, and how to get started This is the first in a series of posts from a presentation I am currently giving to advertising & marketing organizations. Contact us if you’d like us to speak to your organization or group. Hopefully I’m preaching to the choir with anyone involved in the web [...]

Your Website Is Ugly!

21 July 2011 by Jason Clark

We’re proud to announce that our chief content strategist and amazingly talented project manager, Kimberly Clark, will be speaking at this year’s National Arts Marketing Conference. The conference will be held in our fair city of Louisville, KY on November 12-15. We were invited to speak because of the success of the web design and [...]

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