Elements from: ‘Search Engine Optimization’

Dexter hates SEO!

22 November 2011 by Jason Clark

“You know, Google’s kinda 5 minutes ago, right? It uses a targeted algorithm to aggregate content without getting tripped up by that sneaky SEO bullshit.” Meet Elliot. A fake search engine dreamed up by the writers of the Showtime series Dexter. Although we complain about the writing on Dexter quite a bit, for some reason [...]

The World Wide Web: A Top Down Analytic View from Google

07 July 2011 by Kim Clark

Google has turned their request to use Analytic data collected by individual websites into a newsletter that provides some interesting statistics on world wide web use. Some of the finer points have been shared here.

In The Plex: How Google Thinks, Works, & Shapes Our Lives | Book Review

14 June 2011 by Jason Clark

So much complexity behind such a simple homepage Behind the simple form field on the Google homepage lies a world of complexity that has grown quickly and profoundly changed the world, arguably for the better. Google, historically, has been tight-lipped about the internal workings of their organization. In this book, Google has given Wired editor [...]

Social Media Marketing | The Health Communication Challenge

11 February 2011 by Kim Clark

A solid marketing approach in the Web 2.0 world includes an integrated experience. Designs for print need to work on the web to further the brand identity, TV and radio spots need to improve on and re-iterate a message that exists both in print and on the web

Success is in the low-hanging fruit

02 September 2010 by Jason Clark

Sometimes it doesn’t take much to see big success with your website. We launched a redesign of one of our client websites earlier this year, with a very minimal scope. We wanted the design freshened up, utilizing our usability talents, and a solid focus on Search Engine Optimization. Our main goal was simply to encourage [...]

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