Case Study: Havana Beverages

An all-natural Soda company gets an all-natural design

About Havana Beverages

Havana Beverages is an industry leader in producing the finest quality, premium flavored natural beverages in the United States. Its distinctive line of flavored colas, including Havana Cola, Havana Mojito and Havana Tamarind are sold in gourmet grocery chains and upscale liquor and wine stores nationwide. Havana Mojito received 4 out of 5 stars from BevNET.com and was recognized as a finalist in the New Products Showcase Awards at the 2007 Natural Products Expo East in Baltimore, MD. 

VIA’s Role

Havana was a really fun project for us. It was easy to visualize the direction their design needed to take when we saw their products and read their marketing materials. Loads of textures and fun colors were used, and the design from their bottle labels has been interwoven into their website design. VIA created a site that follows Havana’s established identity and brand and we hope to work more with them in the future. The Havana Beverages website offers visitors a snapshot of the company’s history and its founder, a product locator, delicious recipes for alcoholic and non-alcoholic drinks.  VIA’s unique content management system allows Havana to easily update and maintain and an image gallery as well as their latest news and events.

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VIA’s team had a great understanding of our core demographic. They also suggested some fantastic viral marketing tactics to help us break through in today’s cluttered marketplace.

S. Nixon, Owner, Havana Beverages

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VIA's team had a great understanding of our core demographic. They also suggested some fantastic viral marketing tactics to help us break through in today's cluttered marketplace.

S. Nixon, Owner, Havana Beverages

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